1. We Get Your Book Published and We Get Your Book Read
2. The Informa Healthcare Brand
3. Areas of Expertise
4. Relationship with Authors
5. Worldwide Sales Distribution and Marketing

We Get Your Book Published and We Get Your Book Read

At Informa Healthcare, we believe that smaller is better. We give authors the personal touch other medical publishers can’t deliver.

Our personal service and attention to detail is unmatched. Because our book titles are carefully selected, authors get the attention they deserve and important works are never lost in the crowd of larger publisher lists.

We strive to provide focused, authoritative global medical and pharmaceutical intelligence to professionals around the world.

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The Informa Healthcare Brand

Publishing with Informa Healthcare places your book with one of the leading medical and pharmaceutical information providers in the world. The opportunity for broader visibility as part of our large Informa Healthcare family of journals, newsletters and databases is priceless.

Some famous brand names include Citeline’s TrialTrove, Biotechniques, and ScripWorld Pharmaceutical News. In addition, we publish more than 180 journals including many bestsellers - Cancer Investigation, COPD, Asthma, International Journal of Radiation Biology, Drug Metabolism Reviews, and Current Medical Research and Opinion just to name a few!

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Areas of Expertise

Informa has more than 3500 books in print in the following areas of medicine and pharmaceutical science.

• Anesthesiology
• Cardiology
• Dermatology & Cosmetic Science
• Endocrinology/Diabetes
• Infectious Disease
• Internal Medicine & Emergency Medicine
• Neurology/Neuroscience
• ObGyn & Neonatal
• Oncology & Haematology
• Ophthalmology
• Orthopaedics
• Pain Management
• Pathology
• Pharmaceutical Science
• Psychiatry
• Pulmonary Medicine
• Radiology
• Reproductive Medicine
• Sleep Disorders
• Surgery & Anatomy
• Toxicology
• Urology

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Relationship with Authors

Through a long-standing reputation for scholarly integrity, Informa Healthcare attracts and seeks out authors that are not only vanguards in their fields but highly respected experts and key opinion leaders.

Our editorial and production teams are committed to working closely with authors to ensure the highest quality of work. Our editors can help you shape your manuscript in its early stages and tailor it to the audience for whom you are writing.

• Electronic publishing: Informa Healthcare can deliver both print and electronic formats of your book to the market place. Our electronic ebook solutions are highly functional with the advanced search functionality that today’s physicians and scientists need in order to save time.

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Worldwide Sales Distribution and Marketing

A major international publisher, Informa Healthcare strives to get your book into the most hands as possible—we promote our products to targeted global markets in a variety of innovative ways:

• Direct to physicians and scientists: our ongoing and robust e-alerts and postal mailing programs to targeted medical and scientific audiences get your book promoted to the right market. Informa utilizes key society member lists as well as highly targeted past book buyer and other related targeted customer databases. We have one of the most robust direct marketing capabilities in medical publishing today.
  
  
• Library and booksellers sales and marketing: getting your book promoted to booksellers and libraries is a top priority. Our quarterly promotional catalogs, e-alerts, and product information announcements are sent direct to the bookselling trade globally. Our dedicated global trade sales force is also there to ensure your books are represented on the shelves of libraries and shops as well as online. Click here to learn more.
  
  
• Corporate sales and marketing: our pharmaceutical marketing program includes monthly promotional and advertising outreach to brand managers representing all the top prescribing areas of the business. Our full-service sales force is dedicated to marketing or customizing your books with pharmaceutical companies globally. We are one of the only medical book publishers with a dedicated portal serving this market: Click here to learn more
  
  
• Online booksellers: Informa partners with global online retailers such as Amazon.com to increase sell-through of your product through their sites. We understand the power of online bookselling through these vendors and ensure that every book we publish is represented on these ecommerce centers.
  
  
• Press: every book we publish is sent out for review to the key medical and scientific journals of interest. We strive to get your book reviewed and improve visibility to key audiences of interest. Reviews are used to promote your book and are posted on our website. Click here for a sample.
  
  
• Translations: imagine your book in Spanish, Chinese or German? Our dedicated Foreign Rights management team promotes and sells translation rights for your book to publishers around the world. We attend the world famous Frankfurt and London book fairs where Informa Healthcare’s translation rights staff finds the right translation opportunity for your book.Email: jane.curtis@informa.com
  
  
• How do I write and submit a proposal? Click here to find out how

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